By Bill Anderson, FCCA, Chief Executive Officer, Assetica · Published 2026-06-11 · Last reviewed 2026-09-23
Direct Answer: Most UAE businesses change hands at 3x to 8x normalised EBITDA, with wide variation by sector. Retail and F&B sit at 3x to 5x, trading and distribution 3x to 6x, logistics and manufacturing 4x to 7x, professional services 4x to 8x, real estate services 5x to 9x, healthcare 6x to 10x, financial services 6x to 12x, and technology and SaaS 8x to 15x. These are indicative reference ranges, not quotes.
This page is the reference Assetica points owners, advisers and buyers to when they need the UAE sector bands in one place, with the working shown. It sets out every published band, states exactly which earnings figure the multiple applies to, explains where the ranges come from, and describes what moves a specific business up or down inside its band.
Read the methodology note before you use a number from the table. These are reference ranges, not prices scraped from a database of private UAE deals, because no reliable database of that kind exists.
Last reviewed: September 2026. This page is reviewed periodically as rates, sector conditions and the tax position move.
All figures are multiples of normalised EBITDA for established, profitable businesses. Reviewed September 2026.
| Sector | Indicative multiple of normalised EBITDA | What usually decides the position in the band |
|---|---|---|
| Technology and SaaS | 8x to 15x normalised EBITDA | Recurring revenue and growth rate drive the top of the range. Often priced on recurring revenue rather than EBITDA |
| Healthcare and pharma | 6x to 10x normalised EBITDA | Regulatory licences and patient base are the key assets |
| Financial services and fintech | 6x to 12x normalised EBITDA | Regulatory standing and recurring income matter most |
| Real estate services | 5x to 9x normalised EBITDA | Assets under management and contract pipeline drive value |
| Professional services | 4x to 8x normalised EBITDA | Client retention and team depth beyond the founder |
| Manufacturing and industrial | 4x to 7x normalised EBITDA | Asset quality and export contracts |
| Logistics and transport | 4x to 7x normalised EBITDA | Contracted volumes versus spot work |
| Trading and distribution | 3x to 6x normalised EBITDA | Exclusive agreements and volume |
| Retail and F&B | 3x to 5x normalised EBITDA | Location, brand and lease terms |
A sector that does not appear in the table is not outside the method. It is read against the listed sector whose income behaves most like its own, because the label on the trade licence does not decide the multiple; the shape of the income does. A firm whose work is won project by project and re-won every year behaves quite differently from one with retained clients, whatever both are called.
Early-stage and pre-profit businesses are not covered by this table. They are usually valued on revenue multiples or on evidence from a recent funding round. Asset-heavy holding vehicles and property-owning companies are usually valued on net asset value, not on earnings at all.
The most expensive mistake made with a table like this one is applying the multiple to the wrong number. Buyers and valuers do not multiply the net profit on your accounts. They multiply normalised EBITDA, and for a typical owner-managed UAE company the two figures are a long way apart.
Every normalisation has to be evidenced. Add-backs a seller cannot document are the first items a buyer strikes out, which is one reason audited accounts support a higher figure than the same performance presented in management accounts. Our plain guide to how many times profit a UAE business is worth works through the arithmetic line by line with an illustrative set of accounts.
One warning about mixing conventions. Very small owner-operated businesses are sometimes priced on owner's earnings, which adds the owner's own pay back rather than deducting a market salary. That produces a larger earnings figure and, correspondingly, a smaller multiple. The two conventions must never be combined, and the bands on this page assume the normalised EBITDA convention throughout.
This matters more than the numbers, so it is stated plainly. The ranges on this page are indicative reference ranges drawn from three things: established valuation practice under recognised standards, the trading multiples of comparable listed companies adjusted for size and marketability, and the patterns visible across Assetica engagements. They are not a database of disclosed private transaction prices.
No such database exists for the UAE in any form that would survive scrutiny. Private company sale prices here are rarely disclosed, the sample that does surface is skewed towards larger and listed-adjacent deals, and headline figures frequently describe enterprise value while the seller remembers a very different net receipt. Any source quoting a precise average sold multiple for UAE private SMEs should be asked, directly, where the data comes from and how many transactions sit behind it.
What the ranges are anchored to instead:
The honest description of the output is a starting point that a valuer then has to defend for a specific business. Where the number has to be relied on by somebody else, the reference range is where the work begins, not where it ends.
Look again at the table and the sector bands appear to be the main event. In practice they are not. The distance between the bottom and the top of a single band is usually greater than the distance between one band and the next, and that distance is where nearly all the value a seller can influence actually sits.
A trading company at the top of its band is priced more generously per dirham of earnings than a clinic sitting at the bottom of a higher one. Two logistics companies with identical EBITDA can be separated by two full turns. The sector sets the neighbourhood and the specific business decides the address.
The practical consequence is that the sector band is the least useful thing on this page for an owner planning ahead. The gap between where a business sits now and the top of its own band is a value-creation plan with a timescale attached, and most of it is fixable over two to three years. Our analysis of why one competitor sells for 8x and another for 4x takes that gap apart factor by factor.
Five factors account for most of the movement, and they are the same across every sector in the table.
| Factor | Bottom of the band | Top of the band |
|---|---|---|
| Revenue quality | Won again every year, project by project, with no contractual commitment | Contracted, retained or recurring, with evidence of renewal behaviour |
| Owner dependence | The owner holds the relationships, sets prices and signs everything | A management team runs the business and would stay after a sale |
| Customer concentration | One or two customers dominate revenue, on rolling terms | A spread of customers, none of which can move the numbers alone |
| Quality of the books | Management accounts only, mixed personal and business costs, unreconciled balances | Audited accounts, clean related-party disclosure, evidenced add-backs |
| Growth and headroom | Flat or declining, with no evidenced plan behind the forecast | Consistent growth supported by capacity, licences and a pipeline a buyer can test |
These are the same items, seen from the other side, as the discounts buyers apply before they make an offer. A seller who fixes them is not making the business look better. The business is genuinely less risky, which is why the multiple moves.
Reference bands are not permanent, and three forces move them.
Movements in the wider region can also pull UAE pricing, and we cover that separately in how UAE multiples compare across the GCC and MENA.
A multiple of EBITDA produces enterprise value, which is the value of the operating business irrespective of how it is financed. It is not the amount a shareholder receives. The bridge between the two catches out more UAE owners than any other single point.
The full bridge is set out in enterprise value versus equity value. Applying a sector band without running that bridge produces a number that will not match any offer letter.
Use it for four things, and stop short of the fifth.
What it will not do is produce a figure someone else has to accept. For that the work has to be done on your specific business, with the normalisations documented and more than one method applied. To put your own figures through the same bands, the business valuation calculator applies them to your EBITDA, add-backs and net debt and adjusts for owner dependence and customer concentration. Before a sale, a visa application or a financing, the valuation readiness checklist gets the documents in order first.
A band is a planning tool. It stops being sufficient the moment a third party has to rely on the number.
In each of these an independent report prepared to IVS and the RICS Red Book is the requirement, using more than one method and documenting every normalisation. Assetica does not audit and does not broker deals, so it has no interest in the figure being high or low. Allow five to seven working days from complete documents. Where you are against a deadline, two to three.
These ranges were reviewed in September 2026 and are reviewed periodically as rates, sector conditions and the tax position move. Nothing on this page is a quotation, an opinion of value, or a statement about any identifiable transaction. Where a band changes, the change is made here rather than left to spread through older articles, which is why this page is the one we link to from the rest of the site.
If you want to know where your business genuinely sits inside its band rather than where the sector average sits, that is a specific piece of work. Explore our business valuation services or book a short scoping call.
Find out where your business sits inside its band
A short scoping call confirms what the valuation is for, who has to accept it and which documents exist, and ends with a fixed fee in writing. Reports are prepared to IVS and the RICS Red Book.
Book a scoping call →The bands on this page are indicative reference ranges drawn from valuation practice, adjusted listed comparables and engagement patterns. They are not a valuation of any business and should not be relied on for a transaction, a visa application, a tax filing or legal proceedings.
What multiple of EBITDA do UAE businesses sell for?
Most sit between 3x and 8x normalised EBITDA. Indicatively: retail and F&B 3x to 5x; trading and distribution 3x to 6x; manufacturing and logistics 4x to 7x; professional services 4x to 8x; real estate services 5x to 9x; healthcare and pharma 6x to 10x; financial services and fintech 6x to 12x; technology and SaaS 8x to 15x. These are reference ranges, not quotes.
Do these multiples apply to my net profit?
No. They apply to normalised EBITDA. That means earnings before interest, tax, depreciation and amortisation, then adjusted for a market salary covering the work the owner does, genuinely one-off costs, personal expenses run through the company, and related-party rent restated to market. For most owner-managed UAE companies the normalised figure differs materially from reported net profit.
Where do UAE valuation multiples actually come from?
From valuation practice under the International Valuation Standards and the RICS Red Book, from comparable listed companies adjusted downwards for size and for the absence of a ready market in private shares, and from patterns across completed engagements. They are not drawn from a database of disclosed private UAE deal prices, because no dependable database of that kind exists.
Why do two businesses in the same sector get very different multiples?
Because the sector sets a band and the specific business sets its position inside it. Contracted rather than re-won revenue, a management team that operates without the owner, a spread of customers, audited books and evidenced growth all push a business towards the top. The opposite conditions push it to the bottom, or below the band entirely.
Will UAE corporate tax change what my business is worth?
It changes the cash a buyer expects to keep. Corporate tax applies at 9 per cent on taxable income above AED 375,000, with 0 per cent below and 0 per cent for Qualifying Free Zone Persons on qualifying income. Post-tax cash flow now features in pricing discussions, and related-party transfers have to be priced at arm's length market value.
Is a sector multiple enough for a Golden Visa or a court case?
No. A reference band is a planning tool. The GDRFA company route requires the applicant share to be worth at least AED 2 million, evidenced by a certified financial report from an accredited UAE audit firm, and disputes require a documented independent opinion. Both need a report prepared to IVS and the RICS Red Book on your specific business.
Disclaimer. This article is general information about valuation practice in the UAE and is not a valuation, an opinion of value, or tax, legal or investment advice. Any figures or reference ranges are indicative and are not a quotation for any specific business. Rules, rates and the requirements of individual authorities change, so confirm the current position before relying on anything here. For your own circumstances, book a scoping call.
Assetica is an independent business valuation firm in Dubai. We do not audit and we do not broker deals, so the number carries no conflict. Read more about business valuation, or book a scoping call. Standard reports are issued in five to seven business days.